At Weights amp; Biases, our mission is to build the best developer tools for machine learning. Weights amp; Biases is a series C company with $250 million in funding and a rapidly growing user base. Our platform is an essential piece of the daily work for machine learning engineers, from academic research institutions like FAIR and UC Berkeley to massive enterprise teams including iRobot, OpenAI, Toyota Research Institute, Samsung, NVIDIA, Salesforce, Blue Cross Blue Shield, Lyft, and more.
Reporting to the Head of Demand Generation, this is an opportunity for the Head of Marketing Ops to own the vision and roadmap for the marketing technology roadmap, integrations between the tech-stack, and develop automation capability and processes to help drive marketing efficiency and pipeline. The Head of Marketing Ops will also partner closely with Sales, RevOps, Data Science, and Partner teams to help meet marketing team goals.Responsibilities
- Own and build our marketing systems architecture, strategy, and core systems that are part of our go-to-market operations. Ensure that actionable insights pass seamlessly between marketing, sales, and product systems.
- Lead the vision for our marketing technology roadmap - audit and evaluate our marketing technology stack, including automation capabilities, lead processing, measurement, and reporting.
- Drive marketing database management and data requests (e.g. segmentation, list creation)
- Develop, implement, and disseminate metrics/KPIs about performance and outcomes through dashboards and data visualization toolsets to monitor business health, including marketing database hygiene, website traffic and conversions, performance integrity and accuracy, capturing insights, and making recommendations
- Develop and implement strategies to ensure the smooth and efficient operation of critical systems and processes.
- Improve the output and effectiveness of marketing team efforts
- Work cross-functionally and liaise with key stakeholders in marketing, sales amp; finance to understand challenges and opportunities that impact the sales amp; marketing funnel and pipeline
Requirements
- 10+ years of B2B marketing leadership experience with specialization in marketing technology and operations at high-growth SaaS software companies.
- Deep understanding of the sales and marketing technology landscape, with hands-on experience with marketing automation platforms, CRM systems, analytical tools (e.g. SDFC, Marketo, Clearbit, Segment, Drift, Power BI, Tableau, ON24, Mutiny).
- Show proficiency in GDPR, CCPA, PIPL, or other privacy regulations or standards, OneTrust Data Mapping Automation or Cookie Consent
- Prior experience and ability to effectively develop and build new functional and operational processes across diverse geographic regions
- Strong analytical and problem-solving skills, with the ability to identify and resolve complex issues.
Our Benefits
- Flexible time off
- Medical, Dental, and Vision for employees and Family Coverage
- Remote first culture with in-office flexibility in San Francisco
- Home office budget with a new high-powered laptop
- Truly competitive salary and equity
- 12 weeks of Parental leave (U.S. specific)
- 401(k) (U.S. specific)
- Supplemental benefits may be available depending on your location
- Explore benefits bycountry
We encourage you to apply even if your experience doesn't perfectly align with the job description as we seek out diverse and creative perspectives. Team members who love to learn and collaborate in an inclusive environment will flourish with us. We are an equal opportunity employer and do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. If you need additional accommodations to feel comfortable during your interview process, reach out at.
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